Sports Management (BS)

Sport Managers actively plan and implement sport-related events and manage facilities in the various segments of the industry.  This includes recreation, high school, college, and professional sports. Professionals in the field must have a strong understanding of how to market and sell their product as well as build their brand. The unique dynamics that set sport apart from other business endeavors must be thoroughly understood for success in the industry. Skills needed include managing, planning, and budgeting along with finance, law, and risk as it relates to the sport industry.

Students will combine their passion for sports with the core principles of business through courses such as Facility and Event Management, Sports Law, Sports Marketing and Sales, Sports Governance, and Sports Finance. Students’ complete internship experiences to match their interests that take them from the classroom to real-world experiences.
Reasons to Study Sports Management at Plymouth State:
Students and teaching are our #1 priority: We’re big enough to provide all the resources of a comprehensive university, yet small enough that every student receives individualized attention.

Knowledgeable faculty with real world experience in the industry: Our sports management and business faculty are seasoned experts, with years of industry experience that they bring to the classroom.

Cutting-edge curriculum: We continually update our curriculum to offer real-world experiences and current trends in the industry. Students have the opportunity to combine their major with minors in a variety of areas including coaching, marketing, professional sales, professional communications, data analytics, and pre-law to name a few. 
Vibrant student organization: We have an active student club that attends career fairs, host industry speakers, tours sports facilities, and volunteers for local sport-related events. Students plan, organize and run sport events to support overall student engagement.  It’s a great way to meet other students, make connections in the industry, and gain experience.

SPORTS MANAGEMENT, Bachelor of Science (120 credits)

The Bachelor of Science in Sports Management is a dynamic program bridging the disciplines of Business and Health and Human Performance at Plymouth State University.  Students engage in courses that prepare them for management careers in recreation, high school, college, and professional level sports.  Courses in coaching, marketing, events, and sales help students further explore career choices and options.  The “career ready” focus combined with the “hands-on” classroom experiences support the constant application of classroom theory to practice.  Sports Management majors at Plymouth State complete an internship experience.   All baccalaureate business degree programs offered are nationally accredited by the Association of Collegiate Business Schools and Programs (ACBSP).

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Sports Management Practicum (SM 3880) requires a minimum cumulative grade point average of 2.00. Sports Management Internship (SM 4880) requires a minimum cumulative grade point average of 2.70.

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Directions must total a minimum of 16 credits.

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Internship credits in excess of four credits count as free electives toward the credits required for graduation.

Check all course descriptions for prerequisites before planning course schedule. Course sequence is suggested but not required.

To complete the bachelor’s degree in 4 years, you must successfully complete a minimum of 15 credits each semester or have a plan to make up credits over the course of the 4 years.  For example, if you take 14 credits one semester, you need to take 16 credits in another semester.  Credits completed must count toward your program requirements (major, option, minor, certificate, general education or free electives).

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Directions should total 20 credits (unless the major has a waiver for a specific Direction).